Custom Retail Signage for Any Business

Versatile retail signage solutions, from outdoor signs like pylon and A-frame to indoor displays, crafted from a variety of materials. We offer customizable options that align seamlessly with your brand and budget

Outdoor Retail Signage

Window Signage

Window signage captures the attention of passersby while showcasing key messages with impact. Ideal for seasonal promotions or product highlights, these graphics deliver a strong visual appeal that ensures your storefront stands out

Pylon Signs

Pylon signs are tall, freestanding structures designed to provide exceptional visibility for your business, even from a distance. They stand out in high-traffic areas, effectively guiding customers to your location.

A-Frame Signs & Banners

A-frame signs and banners are versatile, cost-effective tools for promoting sales or announcements outside your retail establishment. Lightweight and easy to set up, they capture the attention of foot traffic, making them ideal for drawing in customers.

Monument Signs

Monument signs provide a solid, professional look for retail businesses. Installed at ground level, these signs are perfect for creating a lasting first impression and giving clear directions to your store.

Awning Signage

Awning signage not only offers protection from the elements but also serves as an effective branding tool. Placed on store awnings, this signage helps attract attention while providing shade and shelter to customers.

Channel Letter Signs & Backlit Signs

Dynamic and eye-catching, with illuminated letters that stand out day and night. These retail signs enhance your business's visibility, ensuring your brand is always visible, even in low light.

Storefront Signage

A key element of any retail business, helping to communicate your brand identity and attract potential customers. With a variety of options, from window decals to large exterior displays, these signs set the tone for your retail experience.

Indoor Retail Signage

Wayfinding Signage

A key component of interior retail store signage, this sign guides customers through your retail space and ensures a seamless shopping experience.

Point of Purchase (POP) Displays

Point-of-purchase (POP) displays are strategically placed to catch customers' attention during decision-making. They are perfect for showcasing promotions, new arrivals, or impulse buys.

Floor Graphics

Floor graphics are a creative and impactful way to lead customers through your store or highlight special offers. They can also be used for branding, promotional messages, or to direct foot traffic in high-traffic areas.

Menu Boards

Menu boards are essential for food and beverage retail businesses. They help to display offerings clearly and attractively. Whether digital or traditional, these boards make it easy for customers to see your options quickly.

Wall Murals

Murals serve as artistic and functional signage, creating an immersive atmosphere while promoting your brand. These large-scale visuals can transform your retail space into a memorable experience.

Countertop Signage

Countertop signage offers a perfect way to highlight important information or promotions at checkout counters. Small yet practical, these signs for retail stores capture attention without overwhelming the space.

Let’s create impactful signs that drive results

Material-based Retail Signage

Vinyl Signage

Vinyl signage is versatile and cost-effective, making it ideal for indoor and outdoor applications. It's perfect for window graphics, banners, and promotional signage.

Acrylic Signage

Acrylic signage is sleek and modern, offering a high-end look for retail spaces. It's often used for store displays, menu boards, and directional signage.

Metal Signage

Metal signage provides durability and a professional appearance. It's well-suited for exterior signage, storefront displays, and long-term installations that must withstand the elements.

Wooden Signage

Wooden signage adds a rustic, warm touch to retail environments. It's often used in boutique shops, cafes, and businesses looking to create a unique, welcoming atmosphere.

LED Signage

LED signage is ideal for businesses that need to stand out, even in low-light conditions. It's commonly used for digital displays, illuminated storefront signs, and eye-catching promotional messages.

Fabric Signage

Fabric signage is lightweight and easy to install, making it an excellent option for temporary events, trade shows, and banners. It's also used in retail spaces to create vibrant, soft displays.

The Role of Store Signs in Driving Marketing Success

Increased sales

A study by the Point of Purchase Advertising International (POPAI) found that in-store signage can boost sales by up to 30%.

Influence on purchases

According to the International Sign Association (ISA), 91% of shoppers say that signs influence their purchase decisions.

Unplanned purchases

The same POPAI study revealed that 88% of customers make an unplanned purchase because of effective in-store signage.

Increased foot traffic

Research by the Signage Foundation indicates that 48% of shoppers have entered a store they had not planned to visit because of an attractive sign.

Why Choose Silver Direct?

Custom Design Services

Our team works closely with you to create custom designs that fit your event's theme and objectives, ensuring your signage aligns perfectly with your branding.

Top-quality Materials

We prioritize quality, using durable materials that ensure your signage stays intact and looks professional throughout your event.

Expertise in Local Markets

With extensive experience in the local market, Silver Direct helps ensure your messaging resonates with the right audience.

Fast Delivery

We understand the urgency of event planning, so we offer quick turnaround times to ensure your signage is ready when needed.

Key Considerations when Choosing Retail Signage

✔️ Goals and Objectives

Are you looking to increase brand awareness, highlight promotions, or guide customers through your store? Clear objectives will guide your decision-making and ensure the signage aligns with your business strategy.

✔️ Location and Visibility

Consider the location of your signage and its visibility to customers. Signage placed at high-traffic areas or entrances is more likely to capture attention. Ensure your signage is visible from various angles and distances to maximize effectiveness. 

✔️ Material Used

The material you choose will affect the durability and appearance of your signage. Vinyl, acrylic, metal, and fabric are all popular options, each with unique benefits depending on whether the signage is for indoor or outdoor use.

✔️ Design and Aesthetics

Your signage design should reflect your brand identity and catch customers' attention. Choose colors, fonts, and imagery that align with your branding and create a cohesive look. 

✔️ Size and Scale

The size of your signage should match the space it's intended for. Too small, and it won’t be noticeable; too large, and it may overpower the environment. 

✔️ Budget and Cost

Establish a budget before committing to signage. Consider both the upfront costs and any long-term maintenance or replacement expenses. It's important to balance quality and affordability, ensuring you invest in durable signage that provides long-term value.

Our Services:

Your One-Stop Marketing Materials Provider

Excellent Service. Emailed an order in over the weekend and project completed and ready for pick up on Tuesday afternoon! Excellent service and quick response. Thank Pam and the Silver Direct team!

Bonnie Jansen

Local Guide
Super nice staff, speedy work and quality products!! Will use them again! Shop local!

Rebecca Clough

Local Guide
We have been very happy with Silver Direct! Pam Wilder and her staff are very responsive and make excellent recommendations on printed material and promotional items. We've been getting our promotional materials from Silver Direct for several years now and are very happy. Highly recommended.

Ben Robertson

Local Guide
I had a great sticker made up and put on for a good price! Pam was so nice and helpful!!

Stacie Shackett

Local Guide

Your brand deserves to be seen.

Start Your Project Today

FAQs

How many types of signage are there in retail?

There are many different types, from exterior and interior signs to directional, promotional, and informational ones. We’ve got you covered for all of them!

What types of retail signs are best for small businesses?

We recommend using window signs, A-frame signs, or banners for small businesses. They’re affordable, easy to set up, and get noticed!

How long does it take to create custom signage?

Custom signs usually take 1-2 weeks to make, depending on their complexity. We work efficiently to have your signs ready in no time.

What materials are best for outdoor store signage?

For outdoor signage, we suggest durable materials like vinyl, acrylic, metal, or wood. These materials hold up well to the weather and look great for extended periods of time.

Can I use retail signs for temporary promotions?

Absolutely! Banners, posters, and decals promote temporary offers or events.

How much does custom retail signage cost?

The cost depends on the type of sign and materials you choose. Reach out to us for a free quote, and we’ll help you figure out the best option for your budget!

Visit Us

Retail Signage

TOP